We build media strategies that earn consistent, high-quality coverage in the publications your audience reads, trusts and acts on.
Learn More →We design performance-driven affiliate programs that connect brand awareness directly to customer acquisition—and keep that pipeline growing.
Learn More →We source, vet, and activate the right creators for your brand, building campaigns grounded in strategy, clear objectives, and measurable outcomes.
Learn More →We ensure your brand is accurately represented and consistently recommended across the AI tools and platforms that are reshaping how people discover, evaluate and shop today.
Learn More →We design and produce experiences that earn attention, build community, and give media, creators, and customers something worth covering.
Learn More →We identify and execute brand collaborations that expand your reach, reinforce what makes you different, and put you in front of audiences you couldn’t reach alone.
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The brands winning today show up everywhere their audience does, in the press they read, the feeds they scroll, the AI tools they ask, and the communities they trust. LaRue builds the strategy that connects all of it, from the story that earns attention to the channels that turn it into growth.
We earn your brand the kind of press, creator coverage, and cultural presence that introduces you to the audiences that matter—and makes them pay attention.
Top of FunnelWe ensure your brand shows up accurately and favorably everywhere your audience goes to learn more: AI platforms, search, communities, and trusted voices.
Mid-FunnelWe build the thought leadership, strategic narrative and consistent brand presence across earned media, influencer partnerships, Reddit communities and industry recognition that makes choosing you feel like the obvious decision.
ConsiderationWe activate the performance channels—affiliate programs, commerce content and integrated campaigns—that turn brand authority into bottom-line growth.
Bottom of FunnelReal insights. Zero obligation.
LaRue’s complimentary brand audits cover PR, AI visibility, Reddit, affiliate, and influencer marketing: delivering an honest, expert review of your current presence and a clear picture of what it would take to grow.
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“We initially partnered with LaRue for the holiday/gifting season, and it quickly became clear we wanted them on as a long-term partner. Their team communicates proactively and consistently, delivers thorough and actionable reporting, and adapts quickly based on feedback or shifting priorities. They bring strong strategic thinking to the table, not just execution, and have been instrumental in helping us expand into additional channels like affiliate. Overall, they’ve become a trusted extension of our team and I enjoy working with the whole team so much.”
“Working with this team has been a game changer for our brand. They consistently deliver high-quality media placements across top-tier publications, television, and influential voices in the cosmetics industry. Their ability to translate our science-driven story into compelling coverage has significantly elevated our visibility and credibility. From strategic positioning to execution, they’ve exceeded expectations at every step.”
“Partnering with LaRue has been one of the best decisions we’ve made for ettitude. They’ve driven meaningful press coverage and built an affiliate program that actually performs, all while operating with the kind of care and strategic rigor you’d expect from an in-house team. They don’t just secure placements, they protect and elevate the brand in every conversation.”
“In the three years we’ve worked with LaRue, we’ve won several industry awards, we are frequently featured in major media outlets, and have seen a significant expansion of our affiliate network. Our company has experienced 83% growth, and LaRue’s advocacy, media savvy, and collaborative partnership has been essential. They are also a pleasure to work with.”
Birdy Grey’s founder breaks down the wedding-guest dress codes setting the tone this season, from the silhouettes shoppers are saving to the colors taking over invite-only events.
Lindsay Lohan opens up about the routines anchoring her wellness this year — sleep, supplements, and the daily habits she credits with how good she feels right now.
Allure’s beauty editors test the body lotions actually worth layering under fine fragrance — the formulas that don’t compete with your perfume and somehow make it last longer.
A live TODAY Show segment serving up two crowd-pleasing recipes: a deeply creamy baked mac and cheese, and a vanilla bean sheet cake built for a full house.
An intimate Architectural Digest profile of Justina Blakeney rebuilding the Altadena home she lost to wildfire — and what she learned about objects, memory, and starting over.
A Wall Street Journal report on what reality-TV agents are telling the contestants who didn’t make the final cut — and how the modern Bachelor pipeline becomes a brand business.
How AI tools are reshaping where brands get discovered, cited, and recommended — and why your PR strategy needs to catch up.
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A data-driven framework for identifying creators who actually move product — and avoiding the ones who don’t.
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From LLM optimization to community-led credibility — the shifts shaping how brands show up this year.
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It’s not just bottom-of-funnel anymore. Here’s how performance media compounds your earned-press wins.
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Where your buyers vet you in private. A field guide to showing up authentically on Reddit without getting torched.
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The story arc that lands. Why your “why now” matters more than your résumé.
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Why audio is outperforming traditional media hits — and how to build a tour that actually converts.
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A year-end debrief on what worked, what flopped, and what we’re carrying into 2026.
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Choosing an integrated PR & marketing agency is a significant decision and transparency is a must. Here’s everything you need to know about how LaRue works, what to expect, and why our clients stay for years, not months.
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